Sure, Peter could have just kept on trying forever. He knew his videos weren’t exactly Casey Neistat level, but he didn’t know exactly how to create highly engaging content. Peter knew that he needed to revamp his content if he was going to be successful. That’s not engaging or entertaining at all, right? The core of the video is just songs playing with text on the screen.The introduction to the video takes 55 seconds - way too long - before he gets to the “meat” of the content.The viewer doesn’t know what “boost party motivation” even means until after watching. The title is unclear/not eye-catching.This video was bound to fail for three reasons: Why did they fail to go viral? He didn’t realize it at the time, but now Peter knows… frankly, it’s because his content sucked. Peter’s first video attempts gained a measly 100 or 200 views at most. it didn’t turn out to be as simple as he hoped. He imagined: “People are going to LOVE my playlists.”īut unfortunately. He thought: What if I make a channel where I teach people the psychology behind creating a great music playlist? I’m sure there are people who would find videos like this super valuable. Turns out, that sparked a lightbulb moment for Peter. I do enjoy making playlists, and if they think I’m good, I’m sure others will too. This got Peter thinking: That’s not a bad idea. They thought that because he had a great taste for music, his talent would be put to good use on YouTube. And his friends all loved listening to them. See, at the time, Peter curated music playlists as a hobby. They told him he should become a YouTuber. One day, Peter’s friends hit him up with an odd suggestion.
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